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March 13, 2026

Scaling a Startup and Building a High-Velocity Revenue Engine With Matt Shephard

Alex Gluz is joined by Matt Shephard, Chief Revenue Officer at BatchData, to discuss how to scale a startup and build a high-velocity revenue engine. They explore identifying the right ICP, simplifying sales for practical buyers, and aligning marketing and sales around shared accounts. Matt also shares advice on signal-based go-to-market strategies and why timing is becoming the most important advantage in modern sales.

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Articles

May 2, 2025

AI in B2B SaaS Marketing: How It’s Reshaping Strategy, Content & Customer Experience

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April 14, 2025

Interview: The Biggest Challenges in B2B SaaS Marketing with Alex Gluz

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Articles

March 24, 2025

The Ultimate B2B SaaS Demand Generation Playbook for 2025: Building Sustainable Growth Through Brand, Product, and Community

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Podcast

July 5, 2024

The Future of Digital Advertising: Mark McEachran on Privacy, Context, and Performance

In this episode of the Revenue Engine Podcast, host Alex Gluz sits down with Mark McEachran, Senior Vice President of Product Management at Yieldmo, to discuss the evolving landscape of digital advertising.

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Podcast

June 21, 2024

Mastering Go-to-Market Strategies and Customer Retention With Brian Warrick

In this episode of the Revenue Engine Podcast, host Alex Gluz sits down with Brian Warrick, Revenue Leader at Baresquare, to discuss mastering go-to-market strategies and customer retention.

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Podcast

June 7, 2024

The AI Advantage: Unlocking the Power of Data Science in Marketing With Jon Morra of Zefr

In this episode of the Revenue Engine Podcast, host Alex Gluz sits down with Jon Morra, the Chief AI Officer at Zefr, to discuss how AI is revolutionizing marketing.

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Articles

June 19, 2024

The Power of Data-Driven Marketing: How to Leverage Analytics for Growth

As a B2B SaaS company in today's digital landscape, you can't afford to rely on guesswork when it comes to your marketing efforts. The key to driving sustainable growth and staying ahead of the competition? Data-driven marketing powered by comprehensive analytics.

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Podcast

May 24, 2024

The Data-Driven Guide to Thriving in a Hybrid Work Environment With Rob Sadow

In this episode of the Revenue Engine Podcast, host Alex Gluz sits down with Rob Sadow, CEO and Co-founder of Scoop, to discuss the intricacies of hybrid work.

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Podcast

May 10, 2024

Marketing and Growing as a Compliance Company With Sam Li of Thoropass

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Sam Li, the CEO and Founder of Thoropass, to discuss the secrets of marketing.

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Podcast

April 26, 2024

Invaluable Lessons From a Marketing Executive With Kathleen Booth of Pavilion

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Kathleen Booth, the Senior Vice President of Marketing and Growth at Pavilion, to discuss some of her greatest insights into digital marketing.

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Podcast

March 1, 2024

Humanizing B2B Sales and Marketing Through AI With Usman Sheikh of xiQ

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Usman Sheikh, the Founder and CEO of xiQ, to break down the process of personalizing sales. They talk about the power of AI to connect with customers, understanding the behavioral code in people, and making your mark in an oversaturated market. They also explain the way to maximize email marketing and where the field is heading in the future.

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Podcast

April 12, 2024

Identifying and Overcoming Challenges With Quentin Kasseh of Nomad Engineers Consulting Group

In this episode of the Revenue Engine Podcast, Alex Gluz has a conversation with Quentin Kasseh, Founder of Nomad Engineers Consulting Group, about overcoming marketing and business challenges.

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Podcast

March 29, 2024

A Coach’s Advice for Startups and Founders With Dane Holewinski of Decode Coaching

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Dane Holewinski, the Founder and CEO Coach at Decode, to discuss a coach’s tips and strategies for startup founders.

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Podcast

March 15, 2024

Marketing Companies From Startups to IPO With Rich Liu of Everlaw

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Rich Liu, the Chief Business Officer at Everlaw, to discuss marketing at different stages of growth. The two break down the current marketing landscape with AI, lessons learned from switching to digital marketing, and how to use funding at an early stage.

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Podcast

January 19, 2024

Developing and Marketing Technology Products With Dylan Serota of Terminal.io

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Dylan Serota, the CEO and Co-founder of Terminal.io, about marketing and optimizing technology products. They discuss engineering resilience, identifying clients, AI in tech products, and how Dylan would utilize startup funding if he were to do it again.

More Resources

2026 B2B Marketing Trends Report

What leading B2B marketers are prioritizing in 2026. The trends, data, and tactics to sharpen your strategy.

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Google Search Ads Benchmarks Report

Learn why your search ads cost more and convert less (and what to do about it).

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The Ultimate Revenue Engine Blueprint

Your guide to standing out in crowded markets without overspending on ads. Covers branding, PLG triggers, and community tactics in one concise playbook.

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