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Revenue Engine Podcast

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March 27, 2026

Cybersecurity Marketing: Building Trust Instead of Fear

Alex Gluz is joined by Dhiraj Kumar, Chief Marketing Officer at Dashlane, to discuss how cybersecurity brands can build trust instead of relying on fear. They explore balancing risk awareness with empowerment, translating complex tech into business outcomes, and focusing demand generation on the right audience. Dhiraj also shares advice on leveraging customer advocacy and first-party data.

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February 27, 2026

Tech-Driven Payments and Customer Marketing With Jenn Reichenbacher

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January 30, 2026

Building Revenue Engines in the Restaurant Technology Space With Tara Clever

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December 19, 2025

Harnessing Trust, Personal Branding, and AI To Accelerate Growth

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November 4, 2022

Managing and Monetizing Big Data With Roman Stanek of GoodData

Alex Gluz has an informative conversation with Roman Stanek, the CEO and Founder of GoodData, about how to leverage big data in your company. They discuss Roman’s background and how he used funding to lay out his companies’ trajectory. They then go into detail on trusting data, acquisition strategy, and building an excellent revenue engine. Hear all of this and more on this episode of the Revenue Engine Podcast!

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October 14, 2022

The Keys to International Marketing With Michael Krutikov of ElectroNeek

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Michael Krutikov, the CMO for ElectroNeek, to discuss how to improve your marketing and adapt to foreign markets. They talk about what makes ElectroNeek distinct and how they’ve grown so quickly before delving into b2b strategy, segmentation, and marketing internationally. Stay tuned for more!

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September 23, 2022

How To Transform Your Team and Revenue With Greg Drinkwater of Fetcher

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Greg Drinkwater, the CRO of Fetcher, to discuss how to generate revenue through proper leadership and strategy. They talk about Greg’s own career and what he learned from his mentors. They also touch on what Fetcher does, how their acquisition model has changed, and how they differentiate themselves from other funnel services.

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September 9, 2022

Transforming Your Sales From the Ground Up With Adam Boushie of Finix

Alex Gluz has an informative interview with Adam Boushie, the Chief Revenue Officer at Finix, wherein they discuss how to optimize your sales. They talk about Finix and how they thrive within their niche space before covering topics such as improving your team, building a sales organization, and how to handle an economic slowdown. Learn all of this and more by checking out this episode of the Revenue Engine Podcast!

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July 1, 2022

Redefining Your Marketing Strategy for B2B Software With Angela Earl of RFPIO

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Angela Earl, the Vice President of Global Marketing at RFPIO, to explain the value of redefining your B2B company’s marketing.

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June 17, 2022

The Art of Working with Other Businesses With Kevin Knieriem of Clari

Alex Gluz hosts an informative interview with Kevin Knieriem, the EVP and CRO of Clari, where they discuss sales and how to work well with other businesses.

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October 21, 2022

How to Market in a Downturn Without Wasting Your Budget

When demand falls and revenue declines, marketing is usually one of the first things many C-suite decision-makers will put on the chopping block. But slashing the marketing budget is not always the right thing to do. Cutting your marketing spend is short-sighted and risky to the long-term growth of your business.

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June 3, 2022

Innovative Technology for the Construction Industry With Lew Schulman of iBUILD Global

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Lew Schulman, the Chairman of the Board of iBUILD Global, to discuss construction technology and marketing.

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May 20, 2022

Growing and Marketing Your CRM With Craig Klein of SalesNexus

Alex Gluz invites Craig Klein, the President and CEO of SalesNexus, onto the Revenue Engine Podcast to discuss CRMs and the best way to grow them.

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Articles
August 9, 2022

Key Reasons Your B2B Marketing Isn't Producing Results

Content marketing, guest posting, and social media advertisements; you have tried everything. Yet, besides a few cold leads, you have nothing to show for it. Implementing a B2B SaaS marketing strategy can be a little tricky. Odds are, you’ve made some mistakes along the way.

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May 27, 2022

Successful B2B Marketing: Full-time Employee vs Freelancer vs Agency

Successful B2B SaaS marketing often takes time and comprehensive research. Companies that spare time to grasp transformative trends adequately usually set themselves up for success. Understanding and leveraging critical SaaS marketing insights is essential for your company.

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April 22, 2022

How to Create a Great Customer Journey With Chris Hicken of Nuffsaid

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Chris Hicken, CEO and Co-founder of Nuffsaid, to discuss how to grow your business by perfecting the customer experience.

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More Resources

Improve Your MQL Quality in 90 Days Cheat Sheet

In this cheat sheet, you’ll learn the top hacks to get more marketing-qualified leads for your sales funnel.

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B2B SaaS Revenue Growth Checklist

If your revenue engine falls short of expectations, this checklist will help you quickly identify and address the underlying issues.

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2026 Reddit Prelaunch Targeting Guide

No wasted spend, no setup surprises. Get your Reddit targeting right before you go live.

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The 2026 Ultimate Revenue Engine Blueprint

Your guide to standing out in crowded markets without overspending on ads. Covers branding, PLG triggers, and community tactics in one concise playbook.

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2026 B2B Marketing Trends Report

What leading B2B marketers are prioritizing in 2026. The trends, data, and tactics to sharpen your strategy.

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Google Search Ads Benchmarks Report

Learn why your search ads cost more and convert less (and what to do about it).

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Explore Proven Formulas for High-Impact LinkedIn Ads

LinkedIn Ads Swipe File.

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How to Stop Overpaying for Your Branded Google Ads Keywords

The Ultimate Branded Google Ads Optimization Guide.

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B2B SaaS Persona Builder

Copy & Paste prompt for ChatGPT.

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AI Marketing Strategies Playbook: How 5 Marketing Leaders Cracked the AI Code

How 5 Marketing Leaders Cracked the AI Code.

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B2B SaaS LinkedIn Targeting Blueprint

How to drive qualified leads in under 7 days using LinkedIn’s targeting capabilities (including account-based marketing).

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LinkedIn Ads Benchmarks Report 2025

Learn how top B2B marketing teams protect budgets & accelerate pipeline.

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Creating a Complete Full-Funnel Strategy for Predictable Revenue Growth

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5 Tips To Find Success on Google Ads

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7 High-ROI Google Ads Optimization Tips & Strategies + Bonus Checklist

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4 Secrets for Running Paid Social Ads That You’re Not Supposed to Know

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Discover the 7 Essential Steps for an Effective Go-to-Market Strategy

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