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Scaling a Startup and Building a High-Velocity Revenue Engine With Matt Shephard

Alex Gluz is joined by Matt Shephard, Chief Revenue Officer at BatchData, to discuss how to scale a startup and build a high-velocity revenue engine. They explore identifying the right ICP, simplifying sales for practical buyers, and aligning marketing and sales around shared accounts. Matt also shares advice on signal-based go-to-market strategies and why timing is becoming the most important advantage in modern sales.

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AI in B2B SaaS Marketing: How It’s Reshaping Strategy, Content & Customer Experience

Interview: The Biggest Challenges in B2B SaaS Marketing with Alex Gluz

The Ultimate B2B SaaS Demand Generation Playbook for 2025: Building Sustainable Growth Through Brand, Product, and Community

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September 23, 2022

How To Transform Your Team and Revenue With Greg Drinkwater of Fetcher

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Greg Drinkwater, the CRO of Fetcher, to discuss how to generate revenue through proper leadership and strategy. They talk about Greg’s own career and what he learned from his mentors. They also touch on what Fetcher does, how their acquisition model has changed, and how they differentiate themselves from other funnel services.

September 9, 2022

Transforming Your Sales From the Ground Up With Adam Boushie of Finix

Alex Gluz has an informative interview with Adam Boushie, the Chief Revenue Officer at Finix, wherein they discuss how to optimize your sales. They talk about Finix and how they thrive within their niche space before covering topics such as improving your team, building a sales organization, and how to handle an economic slowdown. Learn all of this and more by checking out this episode of the Revenue Engine Podcast!

Redefining Your Marketing Strategy for B2B Software With Angela Earl of RFPIO

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Angela Earl, the Vice President of Global Marketing at RFPIO, to explain the value of redefining your B2B company’s marketing.

The Art of Working with Other Businesses With Kevin Knieriem of Clari

Alex Gluz hosts an informative interview with Kevin Knieriem, the EVP and CRO of Clari, where they discuss sales and how to work well with other businesses.

October 21, 2022

How to Market in a Downturn Without Wasting Your Budget

When demand falls and revenue declines, marketing is usually one of the first things many C-suite decision-makers will put on the chopping block. But slashing the marketing budget is not always the right thing to do. Cutting your marketing spend is short-sighted and risky to the long-term growth of your business.

Innovative Technology for the Construction Industry With Lew Schulman of iBUILD Global

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Lew Schulman, the Chairman of the Board of iBUILD Global, to discuss construction technology and marketing.

Growing and Marketing Your CRM With Craig Klein of SalesNexus

Alex Gluz invites Craig Klein, the President and CEO of SalesNexus, onto the Revenue Engine Podcast to discuss CRMs and the best way to grow them.

Key Reasons Your B2B Marketing Isn't Producing Results

Content marketing, guest posting, and social media advertisements; you have tried everything. Yet, besides a few cold leads, you have nothing to show for it. Implementing a B2B SaaS marketing strategy can be a little tricky. Odds are, you’ve made some mistakes along the way.

Successful B2B Marketing: Full-time Employee vs Freelancer vs Agency

Successful B2B SaaS marketing often takes time and comprehensive research. Companies that spare time to grasp transformative trends adequately usually set themselves up for success. Understanding and leveraging critical SaaS marketing insights is essential for your company.

How to Create a Great Customer Journey With Chris Hicken of Nuffsaid

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Chris Hicken, CEO and Co-founder of Nuffsaid, to discuss how to grow your business by perfecting the customer experience.

Building a Successful Marketing Strategy With Bonnie Crater of Full Circle Insights

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Chris Hicken, CEO and Co-founder of Nuffsaid, to discuss how to grow your business by perfecting the customer experience.

Finding The Right Team and The Right Metrics For Business Success With Chris Grey of CapLinked

Alex Gluz sits down with Chris Grey, the Co-founder and COO of CapLinked, in this episode of the Revenue Engine Podcast to discuss tech startups and what they need to excel.

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More Resources

2026 B2B Marketing Trends Report

What leading B2B marketers are prioritizing in 2026. The trends, data, and tactics to sharpen your strategy.

Google Search Ads Benchmarks Report

Learn why your search ads cost more and convert less (and what to do about it).

The Ultimate Revenue Engine Blueprint

Your guide to standing out in crowded markets without overspending on ads. Covers branding, PLG triggers, and community tactics in one concise playbook.

Explore Proven Formulas for High-Impact LinkedIn Ads

LinkedIn Ads Swipe File.

How to Stop Overpaying for Your Branded Google Ads Keywords

The Ultimate Branded Google Ads Optimization Guide.

B2B SaaS Persona Builder

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AI Marketing Strategies Playbook: How 5 Marketing Leaders Cracked the AI Code

How 5 Marketing Leaders Cracked the AI Code.

B2B SaaS LinkedIn Targeting Blueprint

How to drive qualified leads in under 7 days using LinkedIn’s targeting capabilities (including account-based marketing).

LinkedIn Ads Benchmarks Report 2025

Learn how top B2B marketing teams protect budgets & accelerate pipeline.

Creating a Complete Full-Funnel Strategy for Predictable Revenue Growth

5 Tips To Find Success on Google Ads

7 High-ROI Google Ads Optimization Tips & Strategies + Bonus Checklist

4 Secrets for Running Paid Social Ads That You’re Not Supposed to Know

Discover the 7 Essential Steps for an Effective Go-to-Market Strategy

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