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January 30, 2026

Building Revenue Engines in the Restaurant Technology Space With Tara Clever

Tara Clever is the Chief Revenue Officer at MarginEdge, a restaurant management and bill payment platform that leverages automation and AI to streamline restaurant operations. Under her leadership, MarginEdge has marked its 10-year anniversary by reaching major milestones, including onboarding its 10,000th restaurant customer and expanding its AI-powered product offerings. Tara brings a unique blend of sales, operations, and marketing experience, with a background in DTC and B2B growth, and focuses on customer-centric alignment and operational clarity to drive scalable go-to-market outcomes.

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AI in B2B SaaS Marketing: How It’s Reshaping Strategy, Content & Customer Experience

Interview: The Biggest Challenges in B2B SaaS Marketing with Alex Gluz

The Ultimate B2B SaaS Demand Generation Playbook for 2025: Building Sustainable Growth Through Brand, Product, and Community

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January 27, 2023

The Best Strategies for Driving Sustainable and Long-Term Growth

What is the biggest error B2B companies make? Focusing on strategies that yield quick results and short-term business growth plans. As important as they are, focusing too much on short-term goals diverts companies from concentrating on other strategies that provide more sustainable results and are crucial for long-term growth.

January 17, 2023

5 Best Practices for Creating Full Funnel B2B Content Strategy

B2B companies frequently overlook the most crucial steps when creating a content strategy in their rush to produce content that converts. This includes providing essential information through a precise, methodical, and repeatable distribution plan.

November 11, 2022

Leveraging Dark Social With Solid Demand Generation Strategy

Dark Social has become a significant issue for marketers everywhere, so you should work on a plan to cope with it if you currently need to get one. This term refers to sharing social media material outside of what web analytics tools can measure.

January 10, 2023

Hiring a B2B SaaS Marketing Agency: Key Factors to Consider

Most B2B/SaaS companies are doubling down on their marketing efforts, and it's not hard to see why: it helps them gain more market share and drives more leads to their businesses. So far, hiring a marketing agency has proved to be the most effective method to achieve this.

November 18, 2022

Creating Organic Leads Through Better Marketing With Matt Richards of Aqua Security

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Matt Richards, the CMO of Aqua Security, to discuss organic marketing in the security industry. They talk about Aqua Security’s business model, what a successful dimension strategy looks like, and how they overcome the challenges of the industry. Lastly, they discuss Matt’s background and the best advice he’s received.

November 25, 2022

4 Reasons Your Sales Team is Running Short on MQLs

Those in sales and marketing will attest that today's B2B markets are all about timing. Currently, acquiring a lead or losing a prospective customer might depend on how quickly you reply to interested leads. Don't forget that any chance wasted to move a lead farther into the funnel is lost potential income. As such, it is necessary to ensure that your marketing and sales teams are on the same page.

October 7, 2022

Making the Most of Limited Marketing Budgets With Ryan George of Docupace Technologies

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Ryan George, the CMO at Docupace Technologies, to discuss efficient marketing and getting the most out of your sales.

November 4, 2022

Managing and Monetizing Big Data With Roman Stanek of GoodData

Alex Gluz has an informative conversation with Roman Stanek, the CEO and Founder of GoodData, about how to leverage big data in your company. They discuss Roman’s background and how he used funding to lay out his companies’ trajectory. They then go into detail on trusting data, acquisition strategy, and building an excellent revenue engine. Hear all of this and more on this episode of the Revenue Engine Podcast!

October 14, 2022

The Keys to International Marketing With Michael Krutikov of ElectroNeek

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Michael Krutikov, the CMO for ElectroNeek, to discuss how to improve your marketing and adapt to foreign markets. They talk about what makes ElectroNeek distinct and how they’ve grown so quickly before delving into b2b strategy, segmentation, and marketing internationally. Stay tuned for more!

September 23, 2022

How To Transform Your Team and Revenue With Greg Drinkwater of Fetcher

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Greg Drinkwater, the CRO of Fetcher, to discuss how to generate revenue through proper leadership and strategy. They talk about Greg’s own career and what he learned from his mentors. They also touch on what Fetcher does, how their acquisition model has changed, and how they differentiate themselves from other funnel services.

September 9, 2022

Transforming Your Sales From the Ground Up With Adam Boushie of Finix

Alex Gluz has an informative interview with Adam Boushie, the Chief Revenue Officer at Finix, wherein they discuss how to optimize your sales. They talk about Finix and how they thrive within their niche space before covering topics such as improving your team, building a sales organization, and how to handle an economic slowdown. Learn all of this and more by checking out this episode of the Revenue Engine Podcast!

Redefining Your Marketing Strategy for B2B Software With Angela Earl of RFPIO

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Angela Earl, the Vice President of Global Marketing at RFPIO, to explain the value of redefining your B2B company’s marketing.

10 / 15

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AI Marketing Strategies Playbook: How 5 Marketing Leaders Cracked the AI Code

How 5 Marketing Leaders Cracked the AI Code.

B2B SaaS LinkedIn Targeting Blueprint

How to drive qualified leads in under 7 days using LinkedIn’s targeting capabilities (including account-based marketing).

LinkedIn Ads Benchmarks Report 2025

Learn how top B2B marketing teams protect budgets & accelerate pipeline.

The 2025 Ultimate Revenue Engine Blueprint

Your guide to standing out in crowded markets without overspending on ads. Covers branding, PLG triggers, and community tactics in one concise playbook.

Google Search Ads Benchmarks Report 2025

Learn why your search ads cost more and convert less (and what to do about it).

Creating a Complete Full-Funnel Strategy for Predictable Revenue Growth

5 Tips To Find Success on Google Ads

7 High-ROI Google Ads Optimization Tips & Strategies + Bonus Checklist

Improve Your MQL Quality in 90 Days Cheat Sheet

In this cheat sheet, you’ll learn the top hacks to get more marketing-qualified leads for your sales funnel.

4 Secrets for Running Paid Social Ads That You’re Not Supposed to Know

Discover the 7 Essential Steps for an Effective Go-to-Market Strategy

B2B SaaS Revenue Growth Checklist

If your revenue engine falls short of expectations, this checklist will help you quickly identify and address the underlying issues.

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