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Revenue Engine Podcast

The Revenue Engine Podcast features top leaders in business, marketing, technology, and more and share their amazing stories.

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Latest Podcasts
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March 27, 2026

Cybersecurity Marketing: Building Trust Instead of Fear

Alex Gluz is joined by Dhiraj Kumar, Chief Marketing Officer at Dashlane, to discuss how cybersecurity brands can build trust instead of relying on fear. They explore balancing risk awareness with empowerment, translating complex tech into business outcomes, and focusing demand generation on the right audience. Dhiraj also shares advice on leveraging customer advocacy and first-party data.

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March 13, 2026

Scaling a Startup and Building a High-Velocity Revenue Engine With Matt Shephard

Alex Gluz is joined by Matt Shephard, Chief Revenue Officer at BatchData, to discuss how to scale a startup and build a high-velocity revenue engine. They explore identifying the right ICP, simplifying sales for practical buyers, and aligning marketing and sales around shared accounts. Matt also shares advice on signal-based go-to-market strategies and why timing is becoming the most important advantage in modern sales.

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February 27, 2026

Tech-Driven Payments and Customer Marketing With Jenn Reichenbacher

AI in payments marketing is reshaping how fintech companies drive growth and customer loyalty. Discover how technology, subscription pricing models, and customer-centric content strategies help payment providers scale in a hyper-competitive SaaS landscape while delivering measurable business impact.

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January 19, 2024

Developing and Marketing Technology Products With Dylan Serota of Terminal.io

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Dylan Serota, the CEO and Co-founder of Terminal.io, about marketing and optimizing technology products. They discuss engineering resilience, identifying clients, AI in tech products, and how Dylan would utilize startup funding if he were to do it again.

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February 16, 2024

Managing and Optimizing Multi-Channel Campaigns With Frederik Hermann of Beekeeper

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Frederik Hermann, the Vice President of Digital Marketing at Beekeeper, to discuss multi-channel campaigns and how to manage teams. They walk through thought leadership, pipeline growth, and leveraging modern marketing technology. They also touch on the newest opportunities for marketers in 2024.

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January 5, 2024

Driving Sustainable and Predictable Growth With Michael Krause of Tovuti LMS

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Michael Krause, the COO and Chief Growth Officer at Tovuti LMS, on the best practices for sustainable growth.

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December 22, 2023

Product Marketing to B2B, B2C, and B2G With Nitin Kartik of Carbyne

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Nitin Kartik, the Director of Product Marketing at Carbyne, to discuss the differences in marketing B2B, B2C, and B2G.

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Podcast
December 8, 2023

Acquiring and Nurturing Top Talent With Angela Yeh of Yeh IDeology

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Angela Yeh, the CEO and Founder of Yeh IDeology, to discuss talent acquisition and development. They discuss the Great Resignation, maintaining great employees, and how to cultivate talent at companies of any size.

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November 24, 2023

Powerfully Combining AI and Cloud Technology With Brian Lillie of Rackspace Technology

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Brian Lillie, the President of Private Cloud at Rackspace Technology, about the intersection of AI and cloud resources. They touch on the company’s work, how AI is evolving rapidly in the space, and what companies need to know about private cloud services.

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November 10, 2023

Marketing the Next Great Disruptor With Robert Kulewicz of MarketSpark

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Robert Kulewicz, the Chief Growth Officer at MarketSpark, to discuss marketing industry disruptors and SaaS solutions effectively. They touch on the landscape of data infrastructure, how Robert performs at his position, and his involvement with the sales team. He also breaks down the realities of scaling and rapid growth as a company.

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October 13, 2023

Marketing Complex Products to Engineers and Executives With Oleg Shilovitsky of OpenBOM

In this episode of the Revenue Engine Podcast, Alex Gluz invites Oleg Shilovitsky, the CEO and Co-founder of OpenBOM, onto the show to break down how to market complex products to executives and engineers.

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August 18, 2023

Transitioning Into and Excelling as a SaaS Company With Mario Martinez of Vengreso

In this episode of the Revenue Engine Podcast, Alex Gluz has an insightful conversation with Mario Martinez, the Founder and CEO of Vengreso, to talk about marketing and switching over to the SaaS model. They discuss the challenges of switching business models, customer acquisition, social media, and running a SaaS company. They also go through Mario’s background in business and what he learned from his mentors.

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September 15, 2023

Best Practices for SaaS Companies and Vendors With Nigel Cullington of Upland Software

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Nigel Cullington, the Vice President of Product Marketing at Upland Software, to discuss the business’ marketing strategies. They discuss Nigel’s career across sales and product marketing, how they use account-based marketing, and how they stand out from the crowd.

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September 1, 2023

Leading and Growing a B2B Company With Kris Rudeegraap of Sendoso

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Kris Rudeegraap, the CEO and Co-founder of Sendoso, to discuss leading and growing a B2B company. They break down his approach to growing the business, accelerating marketing, and aligning the company’s different teams. Kris also touches on AI and his thoughts on the industry as it stands today.

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August 4, 2023

Increasing Demand Generation for Restaurant Technology With Arsen Stepanyan of Orders.co

In this episode of the Revenue Engine Podcast, Alex Gluz is joined by Arsen Stepanyan, the Co-founder and CEO of Orders.co, to discuss demand generation for restaurant industry technology businesses. The two break down the unique attributes of restaurants, how to market the specific technology, and making the software accessible.

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March 20, 2026

B2B Marketing Trends 2026: What's Actually Changing (and What to Do About It)

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December 9, 2025

How to Use MQL and SQL Data to Prove SaaS Marketing ROI

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October 31, 2025

The B2B SaaS ROI Playbook: How CMOs Prove Impact When Budgets Are Tight

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Videos

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April 14, 2025

Interview: The Biggest Challenges in B2B SaaS Marketing with Alex Gluz

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April 2, 2025

Workshop: The Blueprint for Marketing & Sales Alignment With Michael Tucker

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More Resources

Improve Your MQL Quality in 90 Days Cheat Sheet

In this cheat sheet, you’ll learn the top hacks to get more marketing-qualified leads for your sales funnel.

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B2B SaaS Revenue Growth Checklist

If your revenue engine falls short of expectations, this checklist will help you quickly identify and address the underlying issues.

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2026 Reddit Prelaunch Targeting Guide

No wasted spend, no setup surprises. Get your Reddit targeting right before you go live.

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The 2026 Ultimate Revenue Engine Blueprint

Your guide to standing out in crowded markets without overspending on ads. Covers branding, PLG triggers, and community tactics in one concise playbook.

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2026 B2B Marketing Trends Report

What leading B2B marketers are prioritizing in 2026. The trends, data, and tactics to sharpen your strategy.

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LinkedIn Ads Swipe File.

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B2B SaaS Persona Builder

Copy & Paste prompt for ChatGPT.

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AI Marketing Strategies Playbook: How 5 Marketing Leaders Cracked the AI Code

How 5 Marketing Leaders Cracked the AI Code.

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B2B SaaS LinkedIn Targeting Blueprint

How to drive qualified leads in under 7 days using LinkedIn’s targeting capabilities (including account-based marketing).

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LinkedIn Ads Benchmarks Report 2025

Learn how top B2B marketing teams protect budgets & accelerate pipeline.

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Creating a Complete Full-Funnel Strategy for Predictable Revenue Growth

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5 Tips To Find Success on Google Ads

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7 High-ROI Google Ads Optimization Tips & Strategies + Bonus Checklist

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4 Secrets for Running Paid Social Ads That You’re Not Supposed to Know

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Discover the 7 Essential Steps for an Effective Go-to-Market Strategy

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