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Revenue Engine Podcast

The Revenue Engine Podcast features top leaders in business, marketing, technology, and more and share their amazing stories.

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Latest Podcasts
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March 27, 2026

Cybersecurity Marketing: Building Trust Instead of Fear

Alex Gluz is joined by Dhiraj Kumar, Chief Marketing Officer at Dashlane, to discuss how cybersecurity brands can build trust instead of relying on fear. They explore balancing risk awareness with empowerment, translating complex tech into business outcomes, and focusing demand generation on the right audience. Dhiraj also shares advice on leveraging customer advocacy and first-party data.

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March 13, 2026

Scaling a Startup and Building a High-Velocity Revenue Engine With Matt Shephard

Alex Gluz is joined by Matt Shephard, Chief Revenue Officer at BatchData, to discuss how to scale a startup and build a high-velocity revenue engine. They explore identifying the right ICP, simplifying sales for practical buyers, and aligning marketing and sales around shared accounts. Matt also shares advice on signal-based go-to-market strategies and why timing is becoming the most important advantage in modern sales.

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February 27, 2026

Tech-Driven Payments and Customer Marketing With Jenn Reichenbacher

AI in payments marketing is reshaping how fintech companies drive growth and customer loyalty. Discover how technology, subscription pricing models, and customer-centric content strategies help payment providers scale in a hyper-competitive SaaS landscape while delivering measurable business impact.

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July 14, 2023

Healthy Revenue Management With Mike Chuma of IDeaS

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Mike Chuma, the Vice President of Global Marketing, Engagement and Enablement at IDeaS Revenue Solutions, to discuss better revenue management. They break down product strategy, revenue management for hotels, and important tips for marketing. The two also talk about the transition from lead-centric to revenue-centric marketing.

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June 2, 2023

Building and Improving a Sales Team With David Weiss of The Sales Collective

Alex Gluz invites David Weiss, the Chief Revenue Officer at The Sales Collective, onto the Revenue Engine Podcast to talk about sales and how to improve a sales team. They talk about the convergence of sales and marketing, the books that influenced David’s perspective, and his advice for young professionals. They also go through some common misconceptions in the field and how to treat them.

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June 30, 2023

Leading and Fostering a Powerful Marketing Program With Gabe Graham of Accela

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Gabe Graham, the Director of Growth and Field Marketing at Accela, to discuss his successful marketing program at the company.

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June 16, 2023

How To Utilize AI in Marketing With Collin Mitchell

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Collin Mitchell, the former Head of Sales at Humantic, to discuss his knowledge and how AI is being used in marketing.

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May 19, 2023

Improving the Marketing for Cybersecurity Services With Deborah Galea

Alex Gluz invites Deborah Galea, the Director of Product Marketing at Orca Security, onto the Revenue Engine Podcast to talk about marketing for cybersecurity and cloud services. They break down her early career and some of the key lessons she learned. They also talk about balancing marketing priorities, valuable strategies to stay ahead of the curve, and the impact of AI on marketing.

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May 5, 2023

The Power of Customer-Centric Marketing With Bill Talbot of OpsRamp

In this episode of the Revenue Engine Podcast, Alex Gluz is once again joined by Bill Talbot, the Chief Marketing Officer at OpsRamp, to discuss marketing and why it is important to remember the customer. They discuss OpsRamp’s marketing efforts, what Bill has learned during his career, how to survive tough economic downturns, and much more.

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April 21, 2023

What Integrated Marketing Does for Businesses With Melanie Brancaleone of Tessian

In this episode of the Revenue Engine Podcast, Alex Gluz sits down with Melanie Brancaleone, the Director of Integrated Marketing at Tessian, to talk about integrated marketing and its uses. They start with Melanie’s own career, the lessons she’s learned, and how she utilizes metrics. The two also walk through emerging trends in the space, how to unify your communication, and how to use integrated marketing in 2023.

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April 7, 2023

Crucial Advice for Enterprise Sales With Wendy Petty of WorkFusion

In this episode of the Revenue Engine Podcast, Alex Gluz interviews Wendy Petty, the Chief Revenue Officer at WorkFusion, to talk about the most important aspects of enterprise sales. They discuss her career, some of the greatest lessons she’s learned, and building relationships with potential clients. They also discuss the role metrics and marketing play in sales.

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March 24, 2023

Practical Marketing Tips for Software Companies With Steve Hardy of Prophix

Alex Gluz hosts Steve Hardy, Chief Marketing Officer at Prophix, on this episode of the Revenue Engine Podcast to discuss marketing for software. They start with his background and education before transitioning to his current work with Prophix. The two also talk about valuable marketing strategies, gauging the patterns of your campaign, and building collaboration between the sales and marketing teams.

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March 10, 2023

Marketing a Brand New AI Platform With Chris Pereira of Signal AI

In this episode of the Revenue Engine Podcast, Alex Gluz talks to Chris Pereira, the Head of Global Marketing at Signal AI, about how they market their platform. They talk about Chris’ global experience and how it applies to his marketing perspective. They touch on the greatest challenges in marketing, competing with established brands in their sector, and how they used their initial funding to great success.

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February 17, 2023

What Are the Steps To Build a High-Performance Revenue Engine That Drives Sustainable Growth?

In this episode of the Revenue Engine Podcast, Dr. Jeremy Weisz from Rise25 flips the script and interviews Alex Gluz, Founder of T.A. Monroe Digital, to talk about his steps to building a reliable revenue engine. They go chronologically through the tenets and break down how they should be implemented. They also touch on Alex’s ideal client, centering a company around the same values, and what holds most websites back from conversions.

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February 3, 2023

Keys to Success for Tech Marketing With Bill Talbot of OpsRamp

In this episode of the Revenue Engine Podcast, Alex Gluz talks with Bill Talbot, the Chief Marketing Officer at OpsRamp, to discuss best practices for tech marketing. They start with OpsRamp’s new freemium model and how the company has handled the changing economic landscape. They also touch on advice for startups, what to do with your funding, and how to kickstart your demand generation.

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March 20, 2026

B2B Marketing Trends 2026: What's Actually Changing (and What to Do About It)

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December 9, 2025

How to Use MQL and SQL Data to Prove SaaS Marketing ROI

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October 31, 2025

The B2B SaaS ROI Playbook: How CMOs Prove Impact When Budgets Are Tight

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Videos

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April 14, 2025

Interview: The Biggest Challenges in B2B SaaS Marketing with Alex Gluz

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April 2, 2025

Workshop: The Blueprint for Marketing & Sales Alignment With Michael Tucker

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More Resources

Improve Your MQL Quality in 90 Days Cheat Sheet

In this cheat sheet, you’ll learn the top hacks to get more marketing-qualified leads for your sales funnel.

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If your revenue engine falls short of expectations, this checklist will help you quickly identify and address the underlying issues.

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2026 Reddit Prelaunch Targeting Guide

No wasted spend, no setup surprises. Get your Reddit targeting right before you go live.

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LinkedIn Ads Swipe File.

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Copy & Paste prompt for ChatGPT.

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AI Marketing Strategies Playbook: How 5 Marketing Leaders Cracked the AI Code

How 5 Marketing Leaders Cracked the AI Code.

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How to drive qualified leads in under 7 days using LinkedIn’s targeting capabilities (including account-based marketing).

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LinkedIn Ads Benchmarks Report 2025

Learn how top B2B marketing teams protect budgets & accelerate pipeline.

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Creating a Complete Full-Funnel Strategy for Predictable Revenue Growth

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7 High-ROI Google Ads Optimization Tips & Strategies + Bonus Checklist

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4 Secrets for Running Paid Social Ads That You’re Not Supposed to Know

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Discover the 7 Essential Steps for an Effective Go-to-Market Strategy

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